Hyundai’s new Ioniq is destined to be offered in three varieties: electric, hybrid and plug-in hybrid. The first two go on sale in the UK this month while the plug-in edition is not due until spring next year.
All three Ioniqs look very similar from the outside but you can easily spot the EV by its smoother snout. With no combustion engine to keep cool it has no need of grille slots above the number plate.
The result is not the prettiest nose ever seen on a car, while the big expanse of pale grey plastic makes the Ioniq EV quite colour sensitive too.
Painted white, for example, the electric Hyundai looks sleek and cool, like a giant Apple mouse. In the metallic brick red pictured, however, the front looks as if it’s still wearing protective packaging.
The styling is less outlandish than some alternatives such as the Nissan Leaf and BMW i3, though not as reserved (nor or as crisply cut) as the Volkswagen e-Golf.
The Ioniq’s overall shape is very hybrid-like, strongly reminiscent of the recently departed Honda Insight or third-generation Toyota Prius, right down to the split rear window. The horizontal divide does compromise rear vision somewhat, and there’s no wiper on either section, though with a standard-fit reversing camera this is less of an issue than it might otherwise be.